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Value-based Marketing: Marketing Strategies for Corporate Growth and Shareholder Value
This book provides a clear practical introduction to shareholder value analysis for the marketing professional. It gives them the tools to develop the marketing strategies that will create the most value for business. For top management and CFOs t| $7895 |  | |
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 Marlowes Books Cover Type: Hardcover Book Condition: As New Jacket Condition:... Marlowes Books
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 The enlightened shareholder value principle (ESV) was formulated during... Kobo
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  Generate double-digit returns and seize the competitive edge with smart,... The Nile
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 Marlowes Books Cover Type: Softcover Book Condition: New Jacket Condition: None... Marlowes Books
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  Dieses Buch ist eine umfassende Anleitung, wie Sie Ihr Marketing auf... Booktopia
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 An industry insider reveals the next generation of marketingand provides the... Kobo
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 This compelling collection of essays examines how historically significant... Booktopia
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 Marlowes Books Cover Type: Softcover Book Condition: Fine Jacket Condition: None... Marlowes Books
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 ROI in Marketing Get your bottom-line results where you want them by putting your marketing... Kobo
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 Strategies for binding customers to an organization--by determining the... Kobo
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 This book is a refreshingly practical yet theoretically sound roadmap to... Booktopia
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 Harness the most up-to-date techniques, frameworks and skills for effective... Booktopia
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 Marketing Channel Strategy: An Omni-Channel Approach is the first... Booktopia
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 Do you know how to turn the attention your content receives into profit?... Booktopia
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 Learn how to think and act like an effective marketer and forward-focused... Booktopia
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 Marlowes Books Cover Type: Softcover Book Condition: Very Good Jacket Condition:... Marlowes Books
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 Build an effective and practical digital marketing strategy with this... Booktopia
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 With rising financial difficulties and declining enrollments, many colleges... Kobo
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 WINNER: The BookFest Spring Book Awards 2022 -... Booktopia
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 In global commerce, marked by the relentless advance of digital technology,... Booktopia
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 Major global events such as the COVID-19 pandemic and the UN... Booktopia
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 For undergraduate and postgraduate students taking modules in Marketing... Booktopia
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 Marketing Strategy: a decision focused approach moves beyond the traditional... Booktopia
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 Zahay/Labrecque/Reavey/Roberts' DIGITAL MARKETING... Booktopia
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 Why have customers when you can have FANS? Everything you need to... Kobo
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 Marlowes Books Cover Type: Hardcover Book Condition: Fine Jacket Condition: No... Marlowes Books
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 Marketing Strategy offers a unique and dynamic approach based on four... Booktopia
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 Marlowes Books Cover Type: Hardcover Book Condition: Very Good Jacket Condition:... Marlowes Books
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 What is the role and purpose of B2B marketing in today's commercial... Booktopia
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 Marketing Strategy, 8e is a focused, succinct text which can be used on... Booktopia
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 "acebook Marketing Mastery: Unlocking the Power of Social Media" is... Kobo
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 The latest edition of the leading guide to consulting engagement pricing... The Nile
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 Providing an expert overview of the current structure of health care and... Booktopia
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 This book explores the regulatory challenges of public company shareholder... Booktopia
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 "ull Value of Data: Unlocking the Power and Potential of Big Data... Kobo
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 Marlowes Books Cover Type: Hardcover Book Condition: Fine Jacket Condition: Fine... Marlowes Books
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 Industry consolidation, mergers, changes to business models, the emergence of... Kobo
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 This edited volume brings together contributions from multiple experts in... Booktopia
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 Increase visibility, customer engagement and conversion rates with this... Booktopia
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