Using Semiotics in Marketing by Rachel Lawes ...

In what can seem a complex, abstract field, this book is an invaluably clear,...

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Winner of the ASFLA ( Australian Systemic Functional...

Increase engagement, response rates and the ROI of marketing initiatives...

In today's rapidly evolving landscape, AI has become an indispensable tool for...

Artificial Intelligence is unquestionably the way of the future - it...

This text is designed to enable those in business, lawyers, and students to...

This is one of Dr. Murphy's best books, on a par with his classic The...

This book examines the regulatory framework for untested and unapproved uses...

Handy, reliable forms for everyday transactions and legal matters At one...

The Use of Force and International Law offers an authoritative...

Signs in Use is an accessible introduction to the study of semiotics.All...

Cover Type: Softcover Book Condition: Good Jacket Condition: None...

Strategies for binding customers to an organization--by determining the...

Your willingness to read a book like this is evidence that you're on the...

Marketing and the Law, 5th edition (5th Ed.) by Bender, Sweeney &...

How to Avoid Legal Pitfalls on Social Media Social media is where...

The only consumer's guide to making sense of land-use laws and regulations...

This book places contemporary problems of ocean use management in historical...

This open access book highlights the link between Bruno Latour's works...

Women in Martial is the first monograph to treat the portrayals of women...

Against the background of often esoteric literature in semiotics, this book...

Video games are among the most popular media on the planet, and billions of...

In der kulturwissenschaftlichen Praxis finden die Provenienzen der...

Roman Jakobson stands alone in his semiotic theory of poetic analysis which...

This Element examines the semiotics of Sino-Muslim heritage literacy in a...

Jean Petitot is a polyhedric thinker whose contributions has been...

Demonstrating how semiotic theory and method can be applied to decoding...

In this book, Mick Howard uses a Saussurean framework to explore how...

This book shows the unity and novelty of Josiah Royce's philosophy, one...

This book outlines the future of semiotic research in the study of urban...

You're trying to finish a screenplay, but there's a voice in your ear...

This book offers an outline of the foundations of a theory of constitutional...

The concept of populism is currently used by scholars, the media and political...

Navigate the B2B marketing sphere with this fully updated guide on how...

Airport Marketing examines the management vision of airport marketing in the...

Digital Marketing: Integrating Strategy, Sustainability, and Purpose,...

Essentials of Marketing Research uses an application-oriented approach to...

Pioneers in the field, Cateora, Gilly, and Graham continue to set the...

Are you looking to take advantage of social media for your business or...

Las nuevas tecnolog as, las redes sociales y el marketing digital en general...

Services Marketing, second edition , helps readers develop a practical...

The new edition of Strategic Marketing examines key aspects of...

If a picture is worth a thousand words, then virtual reality is priceless....

Marketing Strategy offers a unique and dynamic approach based on four...

This custom edition is published for LaTrobe University