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The Smart Advertising Book by Dan White (isbn:9781915951182)
Brands today have a bewildering array of ways to communicate with their target audience. To succeed, brand owners need to know how to identify the best combination of media and how to create effective content. A lot of advertising is ill-chosen and po...| $3278 |  | |
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 To effectively plan, implement, and evaluate Integrated Marketing... Booktopia
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 Market-leading ADVERTISING, PROMOTION, AND... Booktopia
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