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The Advertising Concept Book by Pete Barry (isbn:9780500518984)
This is the third edition of the highly successful Advertising Concept Book. As well as substantially expanded chapters on interactive advertising and integrated advertising, an entirely new chapter on branded social media has been added. This ...$3290 |
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Brands today have a bewildering array of ways to communicate with their... Booktopia
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I feel good about myself. Somebody loves me just as I am. I don't have to look... Booktopia
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Marlowes Books Cover Type: Hardcover Book Condition: Very Good Jacket Condition:... Marlowes Books
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Please note: This is a companion version & not the original book. Sample... Kobo
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Daves Deals Vendor: Daves Deals Type: Price: 60.00 Step into the world of... Daves Deals
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BMO Books Special Order may take up to 6 weeks BMO Books
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Marlowes Books Cover Type: Hardcover Book Condition: Fine Jacket Condition: Fine... Marlowes Books
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For courses in introductory advertising. Increase the relevancy and... Booktopia
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Advertising Disability invites Cultural Disability Studies to consider... Booktopia
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This book is an introductory roadmap to the advertising process. Advertising... Booktopia
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Creative Strategy in Advertising provides everything students need to be... Booktopia
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Today, we are experiencing the most dynamic and revolutionary changes of any... Booktopia
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To effectively plan, implement, and evaluate Integrated Marketing... Booktopia
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Local/Global Shakespeare and Advertising examines the two-way... Booktopia
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IN MARKETING What is the main difference between pathetic and... Booktopia
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This book provides insights into modern advertising's evolving landscape,... Booktopia
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Written by a leading authority, this book is a comprehensive and definitive... Booktopia
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Advertising has always been a uniquely influential social force. It affects... Booktopia
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This volume is a compilation of research presented at the 21st International... Booktopia
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This authoritative one-stop resource provides a rich overview of the... Booktopia
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The author's step-by-step approach to campaign design dissects the creative... Booktopia
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Winston tastes good like a cigarette should and You'll wonder where the... Booktopia
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Advertising 4th Edition has been fully revised to reflect the rapidly... Booktopia
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How do you define great advertising? How do you encourage creativity in... Booktopia
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Gain an understanding of advertising and brand strategy from an integrated... Booktopia
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The fourth edition of Advertising brings together an author team of highly... Booktopia
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The ad exec who revolutionized the image of Black Americans in... Booktopia
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Market-leading ADVERTISING, PROMOTION, AND... Booktopia
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Graphis Advertising Annual 2023 Explore the A to Z of modern... Booktopia
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The book aims to evaluate social media users' attitude towards social media... Booktopia
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A revised and expanded edition of the book described by Books Monthly as... Booktopia
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Gain a lifetime of experience from the inventor of test marketing and coupon... Booktopia
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