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Services Marketing by Jochen Wirtz (isbn:9781944659011)
Services Marketing: People, Technology, Strategy is the eighth edition of the globally leading textbook for Services Marketing by Jochen Wirtz and Christopher Lovelock, extensively updated to feature the latest academic research, industry trend...$5175 |
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For undergraduate courses in services marketing. As economies across the... Booktopia
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Increasing customer demands and innovations in digital sales require targeted... Booktopia
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Zeithaml/Bitner/Gremler, Services Marketing introduces readers to the... Booktopia
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This book explores the service economy and challenges that all organizations... Booktopia
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Services Marketing is well known for its authoritative presentation and... Booktopia
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European economies are now dominated by services, and virtually all... Booktopia
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Services Marketing, second edition , helps readers develop a practical... Booktopia
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Elgar Research Agendas outline the future of research in a given area.... Booktopia
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Marlowes Books Cover Type: Softcover Book Condition: Fine Jacket Condition: None... Marlowes Books
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Expanding on the editors' award-winning article "Evolving to a New... Kobo
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Services Marketing Essentials You Always Wanted to Know is a... Kobo
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This second edition of The Management and Marketing of Services builds... Kobo
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Services Marketing Management builds on the success of the previous... Kobo
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Marlowes Books Cover Type: Softcover Book Condition: As New Jacket Condition:... Marlowes Books
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Marlowes Books Cover Type: Hardcover Book Condition: As New Jacket Condition:... Marlowes Books
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This textbook introduces readers to digital business from a management... Booktopia
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Die beiden Baende von Quantenmechanik zu Fuss fuehren Schritt fuer... Booktopia
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Narrated by Frankie the cat, this INTERNATIONAL... Booktopia
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This Element develops a new Strategic Capabilities Framework for... Booktopia
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Die Eisenbahninfrastruktur weist eine grosse Anlagenvielfalt mit... Booktopia
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This publication accompanies the exhibition Transform! Design and the... Booktopia
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Jochen Lempert (born 1958) portrays the animal world in the most... Booktopia
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Im interdisziplinaren Gesprach zwischen Theologie, Medizin, Psychologie,... Booktopia
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Designed for first-year students, Elliott's Marketing, 6th Edition... Booktopia
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Destination Marketing offers the reader an integrated and comprehensive... Booktopia
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Digitalization has completely transformed marketing. It has changed... Booktopia
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Have you wondered how marketers use data and technology to capture relevant... Booktopia
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Integrated Digital Marketing in Practice is a comprehensive guide to the... Booktopia
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The soul centers our activities and inspirations. The body of marketing... Booktopia
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MAGNETIC MARKETING (R) is a radical, dramatically... Booktopia
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A clarion call for marketing to return to its roots and integrate... Booktopia
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Conduct data-driven marketing research and analysis with hands-on examples... Booktopia
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Country of origin and consumer ethnocentrism are evolving constructs as... Booktopia
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Dieses Buch ist eine umfassende Anleitung, wie Sie Ihr Marketing auf... Booktopia
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YouTube, Instagram, Facebook, Vimeo, Twitter, etc. have their own... Booktopia
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This book studies the use of digital marketing across the economic, social,... Booktopia
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Social media provides a new way for aesthetic practitioners to connect... Booktopia
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If a picture is worth a thousand words, then virtual reality is priceless.... Booktopia
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Make friends and sell things to people through social media Social media... Booktopia
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The new edition of Strategic Marketing examines key aspects of... Booktopia
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Valued by instructors and students alike, Foundations of Marketing presents... Booktopia
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BPP Learning Media's Business Essentials books can be specifically... Booktopia
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This is the loose-leaf version of Sport Marketing, Fifth Edition,... Booktopia
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Learn the techniques and applications of marketing communications in a... Booktopia
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Greg Marshall andMark Johnston, both of Rollins College, have taken... Booktopia
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As the Official Educational Publisher for CIM, all BPP Learning... Booktopia
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Gain essential grounding in SEO, email marketing, social media, content... Booktopia
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