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Fuehrung und Organisation pharmazeutischer Innovation by Oliver Gassmann (isbn:9783031438172)
Dieses Buch untersucht und beleuchtet die wichtigsten Herausforderungen, denen sich die pharmazeutische Industrie in einem zunehmend wettbewerbsorientierten Umfeld mit inflationaeren F&E-Investitionen und verschaerftem Kostendruck stellen muss. Die Au...$13125 |
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