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Luxury Fashion Marketing and Branding offers a comprehensive analysis of... Booktopia
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Digital transformation has fundamentally redefined consumers' expectations and... Booktopia
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Marlowes Books Known. The Handbook For Building And Unleashing Your Personal Brand In The Digital Age Schaefer Mark Cover Type: Hardcover Book Condition: As New Jacket Condition:... Marlowes Books
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Marlowes Books Cover Type: Softcover Book Condition: Fine Jacket Condition: None... Marlowes Books
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What do Coca-Cola, McDonald's, IBM, Microsoft and Virgin have in... Booktopia
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A brand is just a logo - everyone knows that, don't they? After all, it's... Booktopia
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This book analyses the marketing techniques that terrorist organisations... Booktopia
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This book presents a roadmap for a brand licensing strategy to enable... Booktopia
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Bestselling historian and Pulitzer Prize finalist H. W. Brands... Booktopia
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Why do winning brands appear to be more creative and authentic than less... Booktopia
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Aaker on Branding presents in a compact form the twenty essential... Booktopia
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Challenging the Western view of idols as objects of worship, this book... Booktopia
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This book is for anyone that wants to start a clothing brand or learn how... Booktopia
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In brand communication, from the nostalgic hum of radio jingles to the digital... Booktopia
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This book provides evidence-based answers to the key questions asked by... Booktopia
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Effective sustainability communication can deliver business value. Get it... Booktopia
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National governments around the world are turning to branding consultants,... Booktopia
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As Germany's design and brand authority, the German Design Council... Booktopia
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Come into the present moment with everyday nature that makes you stop,... Booktopia
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Revised and updated sixth edition of the best-selling guide to branding... Booktopia
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Digital storytelling for brands has become a non-negotiable skill in the... Booktopia
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In his 2019 book, The Indispensable Brand , Mitch Duckler took major... Booktopia
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Museums have unequaled brands in the world of learning and culture. They... Booktopia
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This book presents theoretical insights into key aspects of Chinese brand... Booktopia
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Branded Entertainment in Korea examines the varied texts and wider... Booktopia
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Originally published in 1974, this study concerns the politics of local... Booktopia
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Not every business is a brand. In fact, most businesses aren't. And that's... Booktopia
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Isfalk is divided into two classes- the Branded, who are vulnerable to... Booktopia
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Become a known name and authority in your field to unlock infinite... Booktopia
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The essential resource on military and political strategy and the making of... Booktopia
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How do waves break and what makes good surf? What are dangerous rip... Booktopia
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Written by the award-winning storyteller Miri Rodriguez at Microsoft,... Booktopia
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What are the key components of a luxury brand? How can luxury be marketed... Booktopia
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Brands started out as communication tools to influence the image of companies... Booktopia
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This book examines the emergence of professional advertising in western... Booktopia
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Could happiness lie in helping others and being open to accepting help... Booktopia
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Enhance your productivity at work with Visual Working, the follow-up... Booktopia
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Brand success = business success. A simple equation, but identifying those... Booktopia
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