Der Dynamikrobuste Strategieprozess by Roman P. Bchler (isbn:9783658446314)
Strategiearbeit braucht ein Upgrade. Strategie muss omnipraesent werden. Kuerzere Zyklen lassen die Strategie schneller an das reale Marktgeschehen anpassen. Zudem laesst sie sich im Tagesgeschaeft deutlich besser verankern. Mit dem dynamikrobusten...$13250 |
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