It's always happy hour with GINIEH. This boxy tee features a cool,... Ted Baker |
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Simply put, TORRING is a wardrobe staple. Featuring a classic fit... Ted Baker |
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The perfect combination of sophisticated and playful, EDENIO is a... Ted Baker |
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Whether you're lounging around the house or taking on the city, AYE has... Ted Baker |
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Floaty and flirty with a little edge. HANSI features a lace-up back... Ted Baker |
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Reliable is an understatement when it comes to the PIKTUR shirt.... Ted Baker |
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Level up your basics in ADDLE. This shirt features short sleeves, a... Ted Baker |
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Anyone for polo? CAMDN is the timeless classic given a fresh edge: a... Ted Baker |
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The 90s are back and better than ever with ROSEUM. These... Ted Baker |
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Level up your loungewear with the HENDON long sleeved sweatshirt... Ted Baker |
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Make an entrance with MALEKO. This lace mini dress steps it up a... Ted Baker |
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Take home that box-fresh feeling with TEDTEXT. Thanks to the... Ted Baker |
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DELRAY is a cosy wardrobe essential. This jumper is the ideal... Ted Baker |
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Understated and versatile, these jeans are just as at home in the office as... Ted Baker |
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By choosing Ted Baker cotton products, youre supporting our investment in... Ted Baker |
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The PATTEI jeans are exactly what your wardrobe needs. With a... Ted Baker |
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Suit up for your next big event in DELIVAT, the elasticated waist... Ted Baker |
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The BRONLEI bomber jacket stands out thanks to its lustrous sheen.... Ted Baker |
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Jazz up your shirt drawer with SVEND. In a classic long sleeved cut... Ted Baker |
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We're all about utility, but that doesn't mean skimping on style. Enter... Ted Baker |
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Bring variety into your tee collection with DESMOND. Featuring a... Ted Baker |
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Lend a touch of feminine flair to your wardrobe with UMAH. Our... Ted Baker |
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Get ready for easy outfit wins with DOMAN in your wardrobe.... Ted Baker |
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Are you looking for a cool and comfy polo shirt to wear to the park on... Ted Baker |
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Hit refresh on your wardrobe with JENIAA. This playsuit's long... Ted Baker |
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An excellent choice for the modern day gentleman, LESOTO will soon... Ted Baker |
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The classic T-shirt gets a modern makeover with DRTMUTH. With... Ted Baker |
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Keep it short, keep it stylish, thats what ASHFRD is all about. A... Ted Baker |
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Theres nothing cooler than a leather biker jacket (believe us, weve checked)... Ted Baker |
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Time for a wardrobe refresh. With a wide leg and cropped length,... Ted Baker |
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Stylish and comfortable, our FURELA midi skirt is an effortlessly... Ted Baker |
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Go glam in AZANTHI. This wonderfully maximalist design features a... Ted Baker |
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You can never have enough tees, and LINVER is no exception. With... Ted Baker |
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Understated, refined and timeless sum up THORLEE. In pure cotton,... Ted Baker |
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Get ready to take comfort in your stride with LATIMA. Made from... Ted Baker |
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The perfect travel companion, our DALLCON washbag is made from... Ted Baker |
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Say bye to boring blouses with OLDHAM. Made in the UK from... Ted Baker |
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Meet TEMPSHOa humble foundation of a classic button-up shirt... Ted Baker |
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VIKTOR is the shirt dreams are made of. Designed in a cotton and linen... Ted Baker |
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This summer classic is ready to enter your regular rotation. CAPSHO... Ted Baker |
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For a business casual look, a button up shirt is a wardrobe must-have.... Ted Baker |
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Is it the weekend yet? NINIA features a floral print and all-over sequins... Ted Baker |
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Turn heads in TYNJES. A grey suit never goes out of style, and... Ted Baker |
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Don't settle for less with your basics. A square neck adds an understated... Ted Baker |
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Monochrome and florals, we're spoiling you, right? Meet GRNADAS,... Ted Baker |
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Upgrade casual days, effortlessly. With its easy-to-wear shape,... Ted Baker |
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Add an edge to your casual wear with our HATTON sweatshirt made... Ted Baker |
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Your classic polo shirt gets a fresh update with PENINE. The... Ted Baker |
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Anything but basic, PYXIE is a wardrobe staple. From the office to... Ted Baker |
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Never be without the essentials. When you have HAWKING hanging... Ted Baker |
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DURNESS's cotton blend is super soft and easy to maintain, while... Ted Baker |
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Bring extra glitz intro your wardrobe. FELISSA will add a sparkle... Ted Baker |
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MARNEY is a true classic, with the timeless combination of short... Ted Baker |
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With a half zip front, embroidered magnolia and cotton construction,... Ted Baker |
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SOREILA keeps it simple with its fun twisted neckline, frill... Ted Baker |
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Bring the dancefloor to you with RIKKE. This shirt combines a classic... Ted Baker |
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Coat collection looking a littledull? The TTESSAA brushed wool... Ted Baker |
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Having launched as a shirt specialist of some repute in Glasgow Ted Baker quickly became the place to buy some of the very best contemporary men's shirting around.
From the beginning Ted has had a very clear, unswerving, focus on quality, attention to detail and a quirky sense of humour, so much so in fact that the first stores used to provide a laundry service for every shirt purchased something that gained the quickly growing brand the title of No Ordinary Designer Label'. Everything produced under the Ted Baker name has his personality woven into its very heart.
As you would expect from Ted, the approach to marketing the brand remains the same as it was from day one primarily by word of mouth and out of the ordinary marketing. What other brand would give away Paxo stuffing at Christmas, a can of chocolate bunny hotpot for Easter, or even special world-cup 2006 football cards, Roy of the Rovers style? Ted remains one of the only brands to be built into an international designer label without an advertising campaign.
As Ted chooses not to advertise, he must do everything he can to support the collections in a more consistent, different and fun manner. We hope you'll agree our new no ordinary designer website' does this down to a tee.
Ted Baker is one of the fastest-growing leading lifestyle brands in the UK.
See more at Rewardia